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Էҡ (ҧ)

   
  1. .§Թ  ʧءҭ    
  The University of New South Wales Sydney 2052, Australia PhD. in Marketing (UNSW Scholarship)

Professional Experience

Inspire Research Co., Ltd. (2004 Present)
Position: Managing Director

Work Station: Consulting for marketing planning, strategy as well as supervising quantitative and qualitative research activities for Honda Motorcycle, Honda Car, TCC Capital Land, Prudential TS Standard Charter, Major Development, General Candy, KBANK, The Crown Property of Bureau , Thai Plastic and Chemicals (TPC), Sirirath Hospital, EXIM Bank, Bank of Thailand (BOT), UBC, Champ Thai, Thailand Development Research Institute (TDRI), Brand, Fameline Co. Ltd., Creative In-House Ltd. Bangkok Aviation Fuel Services Public Co. Ltd. (BAFS), True Corp., CPF, Lion Co. Ltd., Saha Pathanapibul Public Co. Ltd., Samsung (Global) and etc.

Chuo Senko Public Company (Thailand) (during 2004)
Position: Research Director
Work Station: Supervising quantitative and qualitative Research R&D activities for Honda Motorcycle, Honda Car, Honda Human Resources, Wan Thai Food Products, King Vegetable Oil, Hitachi, Sabina, Major Development, General Candy, etc.

University of New South Wales (2001-2003)
Position : PhD. Candidate in Marketing, Associate Lecturer, Visiting Lecturer, Consultant
Work Station: Thesis area Impact of Cultural Value Orientation on Customer Perceptions of Post- Service Satisfaction, Associate Lecturer on Marketing for Services, International Marketing Management, Quantitative Marketing Research, Qualitative Research, Global Business Environment and Fundamental Marketing, Visiting Lecturer for Master Program on Business to Business Marketing, International Marketing ,Marketing for Services

Consultant : Honda (Thailand), Yum Yum, Thai Farmer Bank, Chuo Senko (Thailand), SCCC
(Thailand), Karat (Thailand), AEON, Hitachi Thailand), General Candy, Major Development, Champthai, and Australia Trade Commission Australia), etc.

Assumption University (1999-2001)
Position : Lecturer, Faculty Committee
Work Station: Lecturer on Marketing for services, Marketing Research, and Consumer Behavior

Asia Marketing Intelligence (Thailand) Ltd., (AMI) (1996-1998)
Position : Consultant
Work Station: quantitative and qualitative research R&D activities for Shell (Thailand), Unilever (Thailand), Nokia, Heineken, Mar (Thailand), NCR, etc.

Saha Union Public Co., Ltd., (1995-1996)
Position: Market Analyst
Work Station: market research and spot the market opportunities
Education
o The University of New South Wales Sydney 2052, Australia PhD. in Marketing (UNSWs Scholarship)
o The University of New South Wales Sydney 2052, Australia Master of Commerce in Marketing
o Assumption University Bangkok, Thailand BBA. Major: Marketing, Cum Laude Honours





Lectures and Guest Speaker

University and Educational Institute

o Customer Relationship Management for Hospital, Lecturing to Senior managements and doctors of Sirirath Hospital, 3,2008 (in corporation with BBTC)
o Marketing Management Executive Master of Business Administration, Assumption University, Lecture, 2, 2008
o Qualitative Research Training for National Statistic Organization of Thailand (NSO), Thailand Marketing Research Society (TMRS) Thailand, 2008
o Marketing Research in Practice, Junior Marketing Association of Thailand (J-MAT) , J-MAT Marketing Trainee 22, Marketing Association of Thailand , Visiting Lecturer, 2008
o Marketing Management Executive Master of Business Administration, Assumption University, Lecture, 1, 2008
o Marketing Research English MBA Program NIDA University, Visiting Lecturer, 2, 2008
o Marketing Management Executive Master of Business Administration, Assumption University, Lecture, 1, 2008
o Marketing Research Executive MBA Program NIDA University, Visiting Lecturer, 1, 2008
o Marketing Management Executive Master of Business Administration, Assumption University, Lecture, 3, 2007
o Customer Relationship Management Mini MBA, Assumption University, Lecturer, Session 2, 2007
o Marketing Strategy for helping Thai Kids to have a healthy teeth, Dental Health Division of Thailand, Annual Seminar in Songkla, Thailand, Lecturer, 11, 2007
o Customer Relationship Management for Hospital, Lecturing to Senior managements and doctors of Sirirath Hospital, 4,2007 (in corporation with BBTC)
o Marketing Research for Practitioner, Siam University Thailand, 09, 2007
o Marketing Research English MBA Program NIDA University, Visiting Lecturer, 2, 2007
o Marketing Research for Practitioner Executive MBA Program Khon Kaen University, Lecturer, 10, 2007
o Principles and Theories of Management Master of Art in Human Resource Development, Prince of Songkla University (Songkla, Thailand), Lecturer, 1, 2007
o Marketing Research for Entrepreneur New Entrepreneur Creation Program (NEC), Srinakharinwirot University, Lecturer, 6, 2007
o Principles and Theories of Management Master of Art in Human Resource Development, Prince of Songkla University (Songkla, Thailand), Lecturer, 6, 2007
o Marketing Management Executive Master of Business Administration, Assumption University, Lecture, 2, 2007
o Customer Relationship Management Master of Innovation in Management, College of Management Mahidol University (CMMU), Lecturer, 6, 2007
o Marketing Research in Practice, Junior Marketing Association of Thailand (J-MAT) , J-MAT Marketing Trainee 21, Marketing Association of Thailand , Visiting Lecturer, 2007
o Marketing Strategies PhD. in Marketing Assumption University, Thailand, Lecturer, 4, 2007
o Marketing Management Executive Master of Business Administration, Assumption University, Lecture, 1, 2007
o Service Marketing Mini MBA, Assumption University in corporation with BBCL Training, Lecturer, 1, 2007
o Customer Relationship Management Master of Innovation in Management, College of Management Mahidol University (CMMU), Lecturer, 1, 2007
o Marketing Research English MBA Program NIDA University, Visiting Lecturer, 1, 2007
o Examining Committee for the Research Proposal of Assumption University for more than 30 researches, 2006
o Offshore Doctoral Supervision for University of South Australia, Doctoral Program Adelaide, Australia, 7,2006
o Marketing Research for Practitioner Executive MBA Program Khon Kaen University, Lecturer, 10, 2006
o Marketing Research English MBA Program NIDA University, Visiting Lecturer, 7, 2006
o Seminar in Marketing Strategy PhD. in Marketing Program, Assumption University, session, 1, 2006
o Customer Relationship Management for Hospital, Lecturing to Senior managements and doctors of Sirirath Hospital, 7,2006 (in corporation with BBTC)
o Principles and Theories of Management Master of Art in Human Resource Development, Prince of Songkla University (Songkla, Thailand), Lecturer, 2, 2006
o Marketing Management Executive Master of Business Administration, Assumption University, Lecture, 2, 2006
o Customer Relationship Management Master of Innovation in Management, College of Management Mahidol University (CMMU), Lecturer, 2, 2006
o Marketing Strategy Master of Science in Management, Assumption University, Lecturer, 2, 2006
o Principles and Theories of Management Master of Art in Human Resource Development, Prince of Songkla University (Songkla, Thailand), Lecturer, 1, 2006
o Customer Relationship management Mini MBA, Assumption University, Lecturer, Session 3, 2006
o Marketing Research in Practice, Junior Marketing Association of Thailand (J-MAT) , J-MAT Marketing Trainee 20, Marketing Association of Thailand , Visiting Lecturer, 2006

o Customer Relationship Management Mini MBA, Assumption University in corporation with BBCL Training, Co-Lecturer, Session 2, 2006
o Judging the quality of Marketing Research-How to Executive MBA, NIDA University, Thailand, Visiting Lecturer, Feb., 2006
o Marketing Strategies Mini MBA Thammasart University, Thailand, Lecturer, Feb., 2006
o Customer Insights Bangkok University, Thailand, Visiting Lecturer, Jan., 2006
o Advance Topics in Marketing Master of Science in Management, Assumption University, Lecturer, 1, 2006
o Customer Relationship Management Mini MBA, Assumption University, Lecturer, Session 1, 2006
o Principles and Theories of Management Master of Art in Human Resource Development, Prince of Songkla University (Songkla, Thailand), Lecturer, 2, 2005
o Marketing Planning Mini MBA, Assumption University in corporation with BBCL Training, Lecturer, 2005
o Marketing Strategy Master of Science in Management, Assumption University, Lecturer, 2, 2005
o Research Methods, Master of Science in Management, Assumption University, Lecturer, Session 2, 2005
o Research Methods, Master of Science in Management, Assumption University, Lecturer, Session 1, 2005
o Marketing Research in Practice, Junior Marketing Association of Thailand (J-MAT) , J-MAT Marketing Trainee 19, Marketing Association of Thailand, Lecturer, 2005
o Foundation in Marketing, MBA, Assumption University, Lecturer, Session 2, 2005
o Foundation in Marketing, MBA, Assumption University, Lecturer, Session 1, 2005
o Advertising Research, Bangkok University, Thailand, Visiting Lecture, Session 2, 2004
o Consumer Analysis, Bangkok University, Thailand, Visiting Lecturer, 2004
o Service Marketing, Srinakharinwirot University, Thailand, Lecture, Session 2, 2004
o Market Analysis, Bangkok University, Lecturer, Session 2, 2004
o Research, brand building & Advertising, Bangkok University, Lecturer, Session 1, 2004
o Marketing for Services, The University of New South Wales, Australia, Visiting Lecturer 2003
o Quantitative Data Analysis Srinakharinwirot University Thailand, Visiting Lecturer, Session 1, 2000
o Quantitative Data Analysis Srinakharinwirot University Thailand, Visiting Lecturer, Session 1, 1999

Government and Business Institutes
 Getting the Most Out of Qualitative Research, Training for Researchers, Thailand Marketing Research Society (TMRS) Thailand, 2007
 Customer Relationship Management, Reuters, Thailand, Quarterly Meeting , 09, 2007
 CRM Consultant for The Crown Property of Bureau, Thailand, 2007.
 Strategic Thinking for Top & Middle Management, Training, Government Pharmaceutical Organisation (GPO) Thailand, 6, 2007.
 Customer Relationship Management Ayudhya Allianz C.P. Life Public Co Ltd, Training, 5, 2007
 Customer Relationship Management The Crown Property of Bureau, Training, 2007.
 Effective Strategic Sales and Marketing, Training, Government Pharmaceutical Organisation (GPO) Thailand, 5, 2007.
 Psychology of Services, Middle and Top Management Training for Sports Authority of Thailand (SAT), in corporation with Srinakharinwirot University Thailand, 2006
 Better Services, Better Relationship Management, Training, Metropolitan Electricity Authority (MEA), 2006
 Committee of Thai Australian Association (TAA), Association under the Patronage of H.R.H. the Crown Prince, 2006
 CRM Consultant to Bangkok Aviation Fuel Services Public Company Limited (BAFS), 2006
 Consultant to the committee of Macro-Economic and International Economic study, 2006, Thai Parliament
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 Consultant to Metropolitan Electricity Authority (MEA) on Measuring Customer Satisfaction, 2006
 Managing Call Centre: Service Quality and CRM Training Program for Metropolitan Electricity Authority, Visiting Lecturer, 29-30 Nov, 2005
 Marketing, Consumer Behaviour, and Sales Promotion Training Program for Metropolitan Electricity Authority, Lecturer, 22-23 Nov, 2005
 Customer Quality Service and CRM: Training Program for Asian Power Utilities (Thailand, Malaysia, and Vietnam), ABAC Business Training and Consulting Centre, Lecturer, 26th Sept- 6th Oct, 2005
 Key Success factors for Thai Fashion, Micro MBA Program (in corporation with Bangkok Fashion City and Ministry of Industry - Thailand), Lecturer, 2004
 Relationship Marketing CRM, Ministry of Public Health Thailand Annual Conference, 2000

 Service Recovery and CRM for Practitioner, InternationalSOS, in corporation with ABAC (BBCL), Lecturer, Training, 2005
 Advertising and Promotional Strategy, Chuo Senko Thailand, 2000
 Managing Marketing Research (Qualitative and Quantitative Research Methodology), Honda Thailand ,2001
 Services Minds Training for Music One Thailand, 2000

Awards/Scholarship

o Honours, Assumption University (1995)
o Faculty of Commerce and Economics Research Scholarship (FPRS), University of New South Wales (2001-2003)
o Australia Trade Commission Research Grant (2000)
o Department of Applied Science Research, University of New South Wales Scholarship (2002)
o Outstanding Teaching Performance at College of Management , Mahidol University, (2006)

Research Interests

o Consumer Psychology & Behaviour
o Services Marketing,
o Services Recovery,
o Coping Behaviour,
o Advertising and Promotional Strategy,
o Brand Loyalty,
o Marketing in Asia,
o Relationship Marketing
o Customer Relationship Management (CRM)
o Cross-Cultural Study
o Advance Qualitative Analysis and Interpretation
o Strategic Marketing
o Integrated Marketing Communication (IMC)

General Publication

o Managing Services Journal of KBANK, Thailand, Oct-Dec 2004, vol.1, 29-20
o Power of Pictures on Packaging, Business Thai Newspaper, vol. 134 (2004)
o Designing Attractive Packaging, Business Thai Newspaper, vol. 138 (2004)
o Marketers Views, Business Thai Newspaper, vol. 142 (2004)
o N-Generation, Business Thai Newspaper, vol. 148 (2004)
o Improve Services to Increase Customers Satisfaction, Business Thai Newspaper, vol. 158 (2004)
o Qualitative vs. Quantitative Research , Business Thai Newspaper, vol. 156 (2004)
o Product Placement-How to choose , Business Thai Newspaper, vol. 160 (2004)
o Nine Things to Remember for Exporter , Business Thai Newspaper, vol. 164 (2004)
o Using Research to Pick the Right Brand Name, Business Thai Newspaper, vol. 168 (2004)
o Using Price Discount Pros and Cons, Business Thai Newspaper, vol. 176 (2005)
o Colour & Marketing, Business Thai Newspaper, vol. 181 (2005)
o Marketers Views Part II Business Thai Newspaper, vol. 185 (2005)
o Service Recovery Business Thai Newspaper, vol. 189 (2005)
o Service Recovery for Practitioner Business Thai Newspaper, vol. 193 (2005)
o Ambient Marketing, Business Thai Newspaper, vol. 197 (2005)
o Situational Analysis for setting Marketing Strategy, Business Thai Newspaper, vol. 201 (2005)
o Marketing Plan, Business Thai Newspaper, vol. 205 (2005)
o Qualitative Research for Marketing Decision, Business Thai Newspaper, vol. 209 (2005)
o Stimulate Purchasing Quantity, Business Thai Newspaper, vol. 212 (2005)
o Marketing Planning Re-printed by SMEs Channel, 2005 www.smeschannel.com/articles.php?articleId=1184
o Assessment of Cannibalization, Should we launch that new product, Business Thai Newspaper, vol. 225 (2005)
o Fashion, Fads, and Marketing, Business Thai Newspaper, vol. 229 (2005)
o Marketers Views Part III Business Thai Newspaper, vol. 232 (2005)
o Is CRM just another CEOs Play Business Thai Newspaper vol. 238 (2006)
o Interviewed on Political Marketing for Thailand, Wisdom Radio FM 105.00 MHz, March 2006
o Holistic Marketing Business Thai Newspaper vol. 243 (2006)
o Psychology & Marketing Part I Business Thai Newspaper vol. 246 (2006)
o Psychology & Marketing Part II Business Thai Newspaper vol. 249 (2006)
o Psychology & Marketing Part III Business Thai Newspaper vol. 251 (2006)
o Marketing Trap Business Thai, Newspaper, (2007)
o Management and Marketing Business Thai Newspaper (2007)
o Marketers View Part IV, Business Thai Newspaper (2007)
o Marketing Trap Reprinted by ӹѡҹˡԨҴҧТҴ (.)
o Marketers Views Reprinted by ӹѡҹˡԨҴҧТҴ (.)


Academic Publication

o Prasongsukarn, Kriengsin and Paul Patterson, A Model of Service Recovery Across East-West Cultures, ANZMAC Conference, New Zealand (2001)
o Patterson, Paul and Kriengsin Prasongsukarn, The Association Between Consumer Demographic Characteristics and Service Loyalty, ANZMAC Conference, New Zealand (2001)
o Patterson Paul, Christ Styles, Vinh La, and Kriengsin Prasongsukarn, Success Factors for Importer and Exporter (SME), Austrade Publication, Sydney (2002)
o La Vinh, Paul Patterson, Chris Styles, and Kriengsin Prasongsukarn, The pivotal role of personnel in the export performance of professional services -a qualitative study ANZMAC Conference, Australia (2002)
o Prasongsukarn, Kriengsin, Paul Patterson, Elizabeth Cowly, and Michael Edwardson, The Impact of Cultural Orientation on Post-Recovery Service Satisfaction, ANZMAC Conference, Australia (2003)
o Patterson Paul, Cowley Elizabeth, and Prasongsukarn Kriengsin, Service failure recovery: The moderating impact of individual-level cultural value orientation on perceptions of justice International Journal of Research in Marketing, Volume 23, Issue 3, September 2006, Pages 263-277
o Prasongsukarn Kriengsin and Paul Patterson, An Extended Service Recovery Model: The Moderating Impact of Temporal Sequence of Events, Academy of International Business (AIB), Southeast Asia Regional Conference, 2006
o Prasongsukarn Kriengsin, The Impact of Cultural Value Orientation: Post-Recovery Service Satisfaction in an Eastern Context, VDM Verlag Dr. Muller, Berlin Germany, ISBN 978-308364-2906-1




  2. Ѫ  硴    
  Master of Science in Information System Management, Ferris State University, Big Rapids, Michigan

Occupational Interest Grand Rapids Community College for Visual Basic, Grand Rapids, Michigan


Chief Operation Officer
Advance Wisdom Solution

Information Technology Consultant
Yumark Bangkok Co., Ltd.

Trainer & Guest Speaker

- Abac School of Management & Bangkok Hospital, PROGRAM: ADVANCED MANAGEMENT FOR EXECUTIVE TRAINING

- Document Flow ԭ ʶһѵ ԷŻ

- VickTraining Co., Ltd.


Lecturer
Assumption University, Business Information System Department

Network Administrator
Whittaker Associates Incorporation, Michigan, U.S.A

Technical Support Assistant
Ferris State University (School of Science), Big Rapids, Michigan, U.S.A

System Analyst
Intellinet Co., Ltd., Bangkok, Thailand.

  3. Ying  Chittipatanakulchai    
  Language : Thai, English, Mandarin and In-flight Japanese
(Highly fluent in speaking, reading and writing Thai, fluent in speaking, reading and writing English, average in speaking Mandarin, and able to communicate Japanese for the In-flight use )


Educational Information

Graduate Studies : Master of Arts in English Language Teaching
2002 2004 Assumption University, Bangkok, Thailand

Undergraduate Studies : Bachelor of Arts, Major in Business Chinese and
1995 1999 Minor in Hotel Management,
Assumption University, Bangkok, Thailand

Senior High School : Pei Dao Secondary School, Singapore
1992 1994

Primary&Junior High School : St. Joseph Convent School, Bangkok, Thailand
1989 - 1991


Work Experience

Present : Full- Time Lecturer, Assumption University,
Bangkok, Thailand
(Subjects: Listening&Speaking,
Conversation&Discussion, English for Tourism
and English for Airlines)


Present : Part-Time Lecturer, Ratchamongkol
University, Bangkok, Thailand
(Subjects: Writing for a Specific Purpose and
Writing a Report)



May 2004 May 2005 : Secretary to the Vice President for
Administrative Affairs, Assumption
University, Bangkok, Thailand

(Handle day-to-day operations includes making and arranging appointments; preparing necessary document for presentations or meetings; writing, proofreading, editing and translating letters)


  4. Nuttaporn  Kongpolphrom Ph.D. candidate    
  2006 Ph.D. candidate at Leeds Metropolitan University. Thesis title: The Development of Tourism Education and Training for Tourism Students in Thailand: A Case Study of Assumption University, Thailand
2007 Transferred to Mahidol University. Thesis tiltle The Development of Tourism Education and Training for Tourism Students in Thailand: A Case Study of Frontline Tourism Workers in Kanchanaburi.
1994-1996 MLS in Teaching English as a Foreign Language at Indiana University. Dissertation title: Proficiency Approach of Teaching English as a Foreign Language to Thai Learners.
1988-1993 BA in Business English at Assumption University minoring in Hotel Management


Excellent knowledge of English and Tourism, with particular expertise in English for Tourism
Experienced in teaching English as a second language
Communications (clear, concise report-writing, discussions, public speaking)
Accustomed to traveling, adaptable and sensitive to diverse cultural situations
Resourceful, hard-working, self-motivated, and flexible in work arrangements
Good at team-working, able to absorb, reflect on and develop other peoples ideas
Analytical and sympathetic approach to problem-solving

Work Experience

English instructor, Assumption University (5/98 to 5/2007)
English Instructor, Chulalongkork University (6/2007now)

Teach:
Principles of Hospitality and Tourism Management for 30 graduate students,
English for Tourism,
Intensive English Program for 200 undergraduate students every semester,
Tourism for Tour Guide Training Program
Cultural Tourism in Thailand

Tour Organizers, Assumption University (5/98 to now)
Conduct educational tours to cultural attractions for 400 students every semester.
Special Training and Seminars

Ecotourism: Aspects and Concept, at Dhurakit Bhandit University, Thailand, November 2002
Composition Writing at Assumption University, Thailand, February 2000

Books Launched
Hotelier, Communicative English for Hotel, Assumption University press, 2006.
Communicative English for Tourism, (Expected Completed Time, October 2007)

Research

The Methodology of Teaching English as a Foreign Language in Thailand.


  5. Sontana  Narin    
  Master of Science (Human Resource and Organization Development)

National Institute of Development Administration


HR Development Director, HR Development, Human Resource Department

Nok Airlines Co., Ltd.

Responsible for both the Training and Development, HR System Development, Training and People Development,

Design and Identify Training Courses, Training Road Map, Career Development, Performance Management System)



HR Manager, Recruitment, Human Resource and Administration Department

Bangkok Capital Alliance Co., Ltd.

In charge of all recruitment activities and budget planning, JD, Employee Relations - Employee events and employee communications,

HRIS Performance Appraisal System Online Leave Online HR Web and responsible for In-house and External Training Programs)



Assistant Manager, Recruitment, Human Resource Department

KGI and Securities One Public Co., Ltd.

Supervise in the process of staff procurement and employment consisting of interview and test,

Assist the management to plan manpower and annual budget in accordance within main company policy)


  6. Suwanna  Wiriyasathien    
  Master of Science (Human Resource and Organization Development)
National Institute of Development Administration


Nok Airlines Co., Ltd.

Training manager , HR Development, Human Resource Department.

Responsibilities include: Training and Development , Planning and developing and implementing the overall training program and Training Road Map,



Nation Multimedia Group.

Assistant Manager , Training & Development Section, Human Resource Department.

Responsibilities include: Training and Development , Planning and developing and implementing the overall training and developing program , Managing Performance Appraisal thought KPIs and Competency, Managing Job Description ,Managing Key Performance Indicators (KPIs),



Assistant Manager , Recruitment Section,

Responsible for the over all recruitments and selection activities and process them for the company


Book editing

- assisting with the book editing Competency based Interview Questions Example: behavior interview questionaires 155 competencies

- assisting with book editing on Competency Dictionary only behavior proficiency competency dictionary.

Author of the book is Ms. Arporn Phuvithayaphun. She is also an instructor about Management and Human Resources Development, and Director of AA HR Solution Consultant and Organization Development.


  7. ASST. PROF. DR. SUREEPONG  PHOTHONGSUNAN    
  -Doctor of Education
(Teaching English to Speakers of Other Languages)
School of Education and Lifelong Learning,
University of Exeter, England

-Master of Arts in TESL
(Teaching English as a Second Language)
Central Missouri State University, Missouri, U.S.A.

-TESL Graduate Diploma
Central Missouri State University, Missouri, U.S.A.

-Bachelor of Arts in Business English
Assumption University, Thailand


WORK EXPERIENCE

ASSUMPTION UNIVERSITY 10/1998- Present

-Assistant Professor in the Department of Business English, Faculty of Arts
-Adjunct lecturer in the Graduate School of Business and Faculty of Education


KASETSART UNIVERSITY 6/2007- Present
-Adjunct faculty lecturer in the Graduate Program of Applied Linguistics, Faculty
of Humanities and the Faculty of Management Sciences
AREAS OF SPECIALTY / INTERESTS

- Educational Research, TESOL, TESOL Training, Psychology for Language
Teachers, Business English, ESP courses, CALL, Technical English,
Communication and Note-taking Skills, Standardized Test Preparation, Writing
for Business

RECENT RESEARCH
Phothongsunan, S. (2006). Examining and exploiting English learning
strategies of successful Thai university students: the role of the social context. ABAC Journal, 26(2), 31-47.
Phothongsunan, S. (2007). Exploring liaison: an investigation into roles of
relationship building and management between English teaching colleagues in a Thai educational institution. 7th Annual South East Asian Association for Institutional Research (SEAAIR) Conference Proceedings (7), 315- 328.
Phothongsunan, S. and Suwanarak, K. (2008). Attributions of high
achieving Thai university students perceiving themselves as failures in English usage. Research work completed and to be presented at
the 8th Annual South East Asian Association for Institutional Research (SEAAIR) Conference in November 2008 in Surabaya, Indonesia. Full paper to be published in the conference proceedings.
Phothongsunan, S. and Suwanarak, K. (2008). Native and non-
native dichotomy: distinctive stances of Thai teachers of English. Research work completed and pending publication in an international journal in 2008.

SELECTED PAPER PRESENTATION

-Chulalongkorn University Language Institute (CULI)s Research Seminar on
Widening the Circle of ELT Research. Invited paper presentation on English learning strategies of successful Thai university students on November 28th, 2007 at Prachadhtipok - Rumpaipunnee Building, Chulalongkorn University.

-7th Annual South East Asian Association for Institutional Research (SEAAIR). Research Paper Presentation on Exploring liaison: an investigation into roles of relationship building and management between English teaching colleagues in a Thai educational institution on September 5th, 2007 at John XXIII Building, Assumption University.

RECENT PUBLICATIONS
Phothongsunan, S. (2006). Intermediate to Advanced English for Hotel
Business. Bangkok: Assumption University Press.
Phothongsunan, S. (2006). Critical Pedagogy in English Language Teaching. Galaxy: the English Department Journal, 5(2), 25-28.
Phothongsunan, S. (2006). Language and Culture. Galaxy: the English
Department Journal, 5(1), 6-10.
Phothongsunan, S. (2008). Expatiating on native speaker and non-native
speaker constructs. Galaxy: the English Department Journal, (7)1, 5-11.
Phothongsunan, S. (2008). English interactions in real situations, Unit 14: Let me illustrate. Sukhothai Thammathirat Open University Press. Work completed and pending publication in July 2008.
Phothongsunan, S. (2008). English interactions in real situations, Unit 15: Have you heard the news? Sukhothai Thammathirat Open University Press. Work completed and pending publication in July 2008.
Phothongsunan, S. and Kongpolphrom, N. (2007). Practical English for
Tourism Insights Vol.1. Bangkok: Assumption University Press.
Phothongsunan, S. and Kongpolphrom, N. (2008). Practical English for
Tourism Insights Vol.2. Bangkok: Assumption University Press.
Phothongsunan, S. and Thongsri, N. (2006). Business Communications. In A. Sitthiamnuay, J. Trairat & T. King (Eds.), English for Business (1st Revised Edition) (pp. 9.1 9.76). Nonthaburi: Sukhothai Thammathirat Open University Press.
Phothongsunan, S., Thongsri, N. and Maiklad, C. (2005). E-learning. In N. Thongsri & A. Wanichdee (Eds.), English for Computer Users (Revised Edition) (pp. 7.1 7.88). Nonthaburi: Sukhothai Thammathirat Open University Press.


   
 



 
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